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/// Links are for reference only, many trends have little presence outside China ///


Look At My Motorcycle

First seen:

  • May 2023

Platform

  • Douyin

Description

  • The music is reworked from an Indian song, meant to be funny, not serious. Video should show people dancing on a (parked) motorbike. Content is often done as a ‘duet’ with the original video.

Hashtag

  • #看我的摩托哒哒哒

Content Examples

Music Link

JISOO – Flower Dance Challenge

First seen:

  • April 2023

Platform

  • Douyin

Hashtag

  • #Flower手势舞

Description

  • JISOO from KPOP group BLACKPINK had her first solo release called ‘Flower’, this campaign has an official dance challenge that’s quite popular both on TikTok and Douyin.

Content Examples

Music Link

Clap Spot Relay

First seen:

  • April 2023

Platform

  • Douyin

Hashtag

  • #拍手卡点接力

Description

  • Dance where people move past the camera one by one, tagging each other. You can dance or do something silly as you pass the camera.

Content Examples

Music Link

Oiiaioooooiai

First seen:

  • March 2023

Platform

  • Bilibili

Description

  • The video is a rotating cat in a white space, with a strange vocal melody in the background “Oiiaioooooiai”. This has been sampled, remixed, and changed in many many ways.

Content Examples

Ai Ru Huo

First Seen:

  • February 2023

Description

  • This is a ‘square dance’ style song released in 2022 and went viral recently. The song is being used to do a lot of covers, dance challenges or creative videos.
  • Artists can get creative with the track. (E.g. Do dance challenges as below, do an EDM remix or use this song to a live performance video etc.)

Content Examples: 


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