China Trends 2023 // Douyin & Bilibili Popular Dances, Hashtags, and Memes

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Look At My Motorcycle

First seen:

• May 2023

Platform

• Douyin

Description

• The music is reworked from an Indian song, meant to be funny, not serious. Video should show people dancing on a (parked) motorbike. Content is often done as a ‘duet’ with the original video.

Hashtag

• #看我的摩托哒哒哒

Content Examples

• Video original: https://v.douyin.com/UFNNBv6/
• Video duet: https://v.douyin.com/UFNv4Lp/ https://v.douyin.com/UFNWgdm/ 

Music Link

• https://www.youtube.com/watch?v=l-1DAk4uYuM

JISOO – Flower Dance Challenge

First seen:

• April 2023

Platform

• Douyin

Hashtag

• #Flower手势舞

Description

• JISOO from KPOP group BLACKPINK had her first solo release called ‘Flower’, this campaign has an official dance challenge that’s quite popular both on TikTok and Douyin.

Content Examples

• https://www.douyin.com/video/7226703948055350585
• https://www.douyin.com/video/7223603852149378361

Music Link

• https://open.spotify.com/track/69CrOS7vEHIrhC2ILyEi0s

Clap Spot Relay

First seen:

• April 2023

Platform

• Douyin

Hashtag

• #拍手卡点接力

Description

• Dance where people move past the camera one by one, tagging each other. You can dance or do something silly as you pass the camera.

Content Examples

• https://www.douyin.com/zhuanti/7228642753176176699
• https://v.douyin.com/UFLf16C/
• https://v.douyin.com/UFLWFPv/

Music Link

• https://v.douyin.com/UFL8hg5/

Oiiaioooooiai

First seen:

• March 2023

Platform

• Bilibili

Description

• The video is a rotating cat in a white space, with a strange vocal melody in the background “Oiiaioooooiai”. This has been sampled, remixed, and changed in many many ways.

Content Examples

• Original version: https://www.bilibili.com/video/BV1YL411d7dn/
• EDM version: https://www.bilibili.com/video/BV16g4y177o1/
• Psytrance version: https://www.bilibili.com/video/BV1zN411w7EG/

Ai Ru Huo

First Seen:

• February 2023

Description

• This is a ‘square dance’ style song released in 2022 and went viral recently. The song is being used to do a lot of covers, dance challenges or creative videos.
• Artists can get creative with the track. (E.g. Do dance challenges as below, do an EDM remix or use this song to a live performance video etc.)

Content Examples: 

• DOUYIN Dance Challenge: https://v.douyin.com/BpMarrR/ 
• Bilibili Creator Work: https://www.bilibili.com/video/BV1sA411U7NH